Professional-Grade Business Intelligence

Comprehensive validation platform for startups and established businesses.

All plans billed annually. Monthly billing with annual commitment available for Business and Enterprise.

Platform Subscriptions

Choose the tier that matches your business stage and ambitions

Free

Test the platform

$0

Forever free

Best for: Testing the platform before committing

  • 2 validations/month
  • 3 competitors
  • 1-year projections
  • No AI Chat
  • No PDF export
Start Free Learn more

Starter

Bootstrapped founders

$497 /yr

~$41/month

Best for: Side-project founders testing 1-2 ideas

  • Everything in Free, plus:
  • 8 validations/month
  • 5 competitors
  • 2-year projections
  • AI Chat (15 msg/mo)
  • PDF Export
  • Basic Execution Tools
Learn more

Founder

Solo founders validating ideas

$1,997 /yr

~$167/month

Best for: Full-time solo founders building one product

  • Everything in Starter, plus:
  • 15 validations/month
  • 8 competitors
  • 3-year projections
  • AI Chat (50 msg/mo)
  • Full Execution Tools
  • Import 1 company
Learn more
Most Popular

Growth

Growing businesses

$4,997 /yr

~$417/month

Best for: Teams of 2-10 scaling beyond MVP

Voice AI Included
  • Everything in Founder, plus:
  • 50 validations/month
  • 15 competitors
  • 5-year projections
  • Unlimited AI Chat
  • Business Plan Generator
  • Import 3 companies
Learn more

Business

Agencies & consultancies

$9,997 /yr

~$833/month

Best for: Agencies and consultancies serving multiple clients

  • Everything in Growth, plus:
  • Unlimited validations
  • 25 competitors
  • API Access (500/mo)
  • Custom Integrations
  • Audit Logs & Priority Support
  • Import 10 companies
Learn more

Enterprise

VCs & large organizations

$24,997 +/yr

Custom pricing available

Best for: VCs and organizations requiring custom solutions

  • Everything in Business, plus:
  • 50 competitors
  • API (5000/mo)
  • White Label
  • SSO
  • Dedicated Support
  • Unlimited companies
Contact Sales Learn more

Why Annual Pricing?

We believe in annual commitments because building a successful startup requires consistent, ongoing validation - not one-time analysis.

Continuous Validation

Markets shift. Competitors emerge. Customer needs evolve. Your validation should be ongoing, not a one-time snapshot. Annual access lets you re-validate as conditions change.

Built for Builders

Real startups take time. You'll need to validate your initial idea, test pivots, analyze expansion opportunities, and refine your strategy throughout the year.

Better Value

Annual pricing gives you access to the full platform at a lower effective monthly rate. Compare to paying consultants hourly for similar market research and analysis.

Aligned Incentives

When you commit to a year, we commit to your success. Our focus is on delivering value throughout your journey, not on monthly churn optimization.

Need monthly billing? Business and Enterprise tiers offer monthly billing with annual commitment. Contact sales for details.

Which Tier Is Right for You?

Not sure where to start? Use this guide to find the tier that matches your current situation and goals.

Free

Choose Free if...

  • You want to test the platform before committing financially
  • You have a single idea you want to validate quickly
  • You're just exploring entrepreneurship and not ready to invest

Upgrade to Starter when: You've found a promising idea and want AI chat guidance and branded PDF exports to share with potential partners or advisors.

$497

Choose Starter if...

  • You're a bootstrapped founder working on a side project
  • You have 1-2 ideas you're seriously considering and need to choose
  • You need AI chat support to work through strategic questions
  • You want to create professional PDF reports to share with others

Upgrade to Founder when: You're going full-time on your startup and need to import your existing company, access more validations, and use execution tools like the pitch generator.

$1,997

Choose Founder if...

  • You're a full-time solo founder building a single product
  • You have an existing business you want to analyze and improve
  • You need to validate multiple aspects: market, pricing, positioning, features
  • You're preparing to raise money and need pitch materials

Upgrade to Growth when: You have a team of 2+ people, need voice AI for strategic discussions, business plan generation, and more than 15 validations per month.

$4,997

Choose Growth if...

Most Popular
  • You have a small team (2-10 people) and are scaling beyond MVP
  • You want voice AI to think through strategy like talking to a co-founder
  • You need unlimited AI chat and 50 validations for extensive testing
  • You're exploring multiple product lines, markets, or expansion opportunities

Upgrade to Business when: You're an agency serving clients, need API access for integrations, or require audit logs for compliance.

$9,997+

Choose Business or Enterprise if...

  • You're an agency or consultancy validating ideas for multiple clients
  • You need API access to integrate validation into your existing workflows
  • You're a VC evaluating deal flow and need white-label reports
  • You require SSO, audit logs, or dedicated support for compliance

Contact sales to discuss custom requirements and pricing.

How Subscriptions & Security Products Work Together

Platform subscriptions and security products can be purchased together or separately to match your needs.

Platform Subscriptions

Ongoing platform access billed annually. Use the validation engine, AI chat, business planning tools, and all features included in your tier throughout the year.

  • Continuous access to platform features
  • Renews annually for uninterrupted service

Security Products

One-time deliverables including policies, risk assessments, and compliance documentation tailored to your business. Yours to keep forever.

  • Pay once, keep forever
  • No subscription required

Popular Combinations

Common pairings of platform subscriptions with security products

Startup Launch

Perfect for founders ready to launch with proper security foundations.

Founder Plan $1,997
Security Foundation $1,997
Total $3,994

Growth + Compliance

For teams needing SOC 2, ISO, HIPAA, or PCI compliance readiness.

Growth Plan $4,997
Compliance Readiness $9,997
Total $14,994

Enterprise Ready

Full security program with ISMS documentation for agencies and enterprises.

Business Plan $9,997
ISMS Implementation $14,997
Total $24,994

The ROI of Proper Validation

Understanding the true cost of building without validation helps put our pricing in perspective.

Cost of a Failed Idea

Building without validation often leads to months of wasted effort and significant financial loss.

Lost salary (6 months) $50,000+
Development costs $20,000+
Marketing spend $5,000+
Typical loss $75,000+

Time Saved vs. Manual Research

AI-powered analysis delivers in minutes what would take days or weeks to research manually.

Market research 20+ hours
Competitor analysis 15+ hours
Financial modeling 10+ hours
Total saved 45+ hours

Per validation. At $100/hr consulting rate, that's $4,500+ in value per validation.

Value of the Right Decision

Validation helps you either avoid a bad idea or have confidence to fully commit to a good one.

Kill bad ideas early Save $75K+
Commit fully to good ones Ship faster
Pivot with data Less risk
Result Better odds

Compare the Numbers

Your subscription cost vs. the value you receive

Starter Plan Cost

$497

per year

Value of 8 validations/mo

$36,000+

in research time saved annually

Potential savings

$75,000+

by avoiding one bad idea

Even if validation helps you avoid just one bad investment decision, the platform pays for itself many times over.

Security Products

One-time purchases for comprehensive security documentation, policies, and compliance materials. Policies are mapped to the frameworks you require—ISO 27001:2022, SOC 2, PCI DSS 4.0, HIPAA, GDPR, CIS, NIST CSF/800-53/171, or others you specify—no arbitrary caps.

Foundation

Essential security baseline

$1,997 one-time
  • Custom security policies mapped to your required frameworks
  • Basic Threat Model
  • Tech Recommendations
Learn more

Assessment

Risk & threat analysis

$4,997 one-time
  • Everything in Foundation
  • Full Risk Assessment
  • Security Roadmap
Learn more

Compliance

SOC 2, ISO, HIPAA, PCI

$9,997 one-time
  • Everything in Assessment
  • Compliance-Mapped Policies
  • Audit Preparation
Learn more

ISMS

Full security program

$14,997 one-time
  • Everything in Compliance
  • Complete ISMS Docs
  • BCP & DR Plans
Learn more

Enterprise

Custom + advisory

$29,997+ one-time
  • Everything in ISMS
  • Executive Reporting
  • Advisory Soon
Contact Sales Learn more

Security Products Explained

Understanding which security product fits your needs and whether to build or buy.

Foundation & Assessment

Best for: Early-stage startups, pre-seed to seed companies, and businesses that need basic security hygiene.

Foundation ($1,997) includes:

  • Custom security policies (acceptable use, data handling, incident response) mapped to the frameworks you need
  • Basic threat model for your tech stack
  • Technology and tool recommendations

Assessment ($4,997) adds:

  • Full risk assessment with prioritized findings
  • Security improvement roadmap
  • Gap analysis against industry best practices

Compliance & ISMS

Best for: Series A+ companies, B2B SaaS with enterprise customers, healthcare or fintech startups, and businesses pursuing certifications.

Compliance Readiness ($9,997) includes:

  • Policies mapped to SOC 2, ISO 27001, HIPAA, or PCI-DSS
  • Control matrices and evidence collection templates
  • Audit preparation documentation

ISMS ($14,997) adds:

  • Complete Information Security Management System documentation
  • Business Continuity and Disaster Recovery plans
  • Vendor management and third-party risk frameworks

Build vs. Buy: The Numbers

Build In-House

Security consultant (40+ hours) $8,000+
Founder/CTO time 80+ hours
Legal review $2,000+
Research & templates $500+
Total cost $10,500+ & 80+ hrs

Plus ongoing maintenance and updates

StartupVision Security Products

Foundation package $1,997
Your time to provide info 2-4 hours
Professional formatting Included
Revisions Included
Total cost $1,997 & 4 hrs

Delivered in 5-7 business days

Save time and money while getting professional-grade deliverables created by experienced security professionals.

Delivery Timeline

1

Intake

Day 1

2

Analysis

Days 2-3

3

Draft Delivery

Days 4-5

4

Final Delivery

Days 5-7

Enterprise packages may require additional time. Expedited delivery available upon request.

Trusted By Founders Like You

From solo founders validating their first idea to VC firms evaluating deal flow.

Solo Founders

Bootstrapped and side-project founders who want to validate before quitting their day job.

Most popular: Starter & Founder

Funded Startups

Seed to Series B teams validating new features, markets, and expansion opportunities.

Most popular: Growth + Compliance

Agencies & VCs

Innovation agencies and venture firms validating ideas for clients or portfolio companies.

Most popular: Business & Enterprise

Join founders who've validated ideas before investing their time and money.

Frequently Asked Questions

Everything you need to know about pricing and billing

Annual subscriptions allow us to provide better value and ensure we can deliver comprehensive, ongoing support. They also protect against "download and cancel" scenarios while giving you the best per-month pricing.

Yes! Business and Enterprise tiers offer monthly billing with an annual commitment. Contact sales for this option. This includes a service agreement with standard terms for early termination.

Yes! Founder tier and above can import existing companies. This lets you use all our validation and analysis tools on your current business, not just new ideas. Great for strategic planning, pivot analysis, and growth planning.

Security Products are comprehensive one-time purchases that provide professional security documentation including policies, procedures, risk assessments, and compliance materials. They're created by experienced cybersecurity professionals and tailored to your business.

We accept all major credit cards (Visa, MasterCard, Amex) via Stripe. Business and Enterprise customers can also pay via invoice or bank transfer (ACH/wire).

Platform subscriptions include a 14-day satisfaction guarantee. Security Products are non-refundable once work has begun, but we offer revisions to ensure deliverables meet your needs.

Not sure which tier? Start smaller and upgrade anytime. All upgrades are prorated, so you only pay the difference for the remaining time in your billing period. You can also downgrade at renewal if your needs change.

A validation is a complete analysis of a business idea, including market opportunity assessment, competitor analysis, financial projections, and actionable recommendations. Each validation creates a comprehensive report you can reference and share. Re-running validation on the same idea after making changes counts as a new validation.

Team features are available on Business and Enterprise tiers. Business tier includes up to 5 team members with shared validation credits and collaboration features. Enterprise tier offers unlimited team members, role-based access, and SSO integration. For teams of 2-10, Growth tier is sufficient as you can share PDF exports and collaborate using AI chat.

Monthly validation limits reset each month and don't roll over. This encourages you to actively use the platform throughout the year. If you consistently need more validations than your plan allows, consider upgrading to a higher tier. Business tier includes unlimited validations for heavy users.

Most security products are delivered within 5-7 business days from completing your intake questionnaire. The timeline includes intake (day 1), analysis (days 2-3), draft delivery (days 4-5), and final delivery with revisions (days 5-7). Complex packages like ISMS or Enterprise may require 10-14 days. Expedited delivery is available for urgent needs.

No, security products are standalone one-time purchases that don't require a platform subscription. However, many customers pair them with platform subscriptions for ongoing validation and security analysis. If you have an existing business and only need security documentation, you can purchase security products alone.

No hidden fees. Platform subscriptions include all features listed for your tier with no per-validation charges (within your monthly limit). Security products are one-time purchases with revisions included. The only additional costs are if you want to upgrade to a higher tier or purchase additional security products. API usage on Business/Enterprise tiers has defined monthly limits included in the price.

Invoice and purchase order payment is available for Business and Enterprise tiers, as well as for security product purchases over $5,000. We accept ACH transfers and wire payments with Net 30 terms for qualified accounts. Contact sales to request invoice payment for your purchase.

Prices shown are exclusive of tax. Sales tax (for US customers) or VAT (for EU customers) may be added at checkout based on your location. If you're a business with a valid tax ID or VAT number, you can enter it at checkout for exemption where applicable.

You can cancel your subscription anytime from your account settings. You'll retain access to all features until the end of your current billing period. After that, your account reverts to the Free tier with limited validations. Your existing validations and reports remain accessible on the Free tier - you won't lose your work. You can re-subscribe at any time.

Need a custom solution?

For VCs evaluating portfolios, agencies serving multiple clients, or enterprises with specific compliance needs. Get custom pricing, dedicated support, and tailored deliverables.

Ready to Get Started?

Start with our free tier to explore the platform, or jump straight to Founder for full access to validation and execution tools.