Core Validation Feature

Market Opportunity Analysis

Discover if your market is big enough to build a real business. Get AI-powered TAM/SAM/SOM analysis with 5-year growth projections in minutes.

The Problem: Building in the Dark

Most founders skip market validation because traditional research takes weeks and costs thousands.

Traditional Research Takes Weeks

Manual market research requires 40+ hours of work and delays your launch by weeks.

Consultants Cost Tens of Thousands

Professional market analysis from consulting firms often starts in the tens of thousands once research, interviews, and deck prep are included.

Guesswork Kills Startups

42% of startups fail because there's no market need. Don't be another statistic.

What You Get with Market Opportunity Analysis

Comprehensive market intelligence that can cost tens of thousands from consulting firms—delivered in under 5 minutes.

TAM/SAM/SOM Breakdown

Get your Total Addressable Market, Serviceable Addressable Market, and Serviceable Obtainable Market with clear methodology so you can defend your numbers to investors.

  • Industry-specific calculations
  • Transparent methodology
  • VC-ready presentation format

5-Year Growth Projections

See where your market is heading with AI-powered growth forecasts based on historical trends, industry reports, and economic indicators.

  • CAGR calculations
  • Best/base/worst case scenarios
  • Key growth drivers identified

Demand Signals & Trends

Discover what's driving demand in your market with search trend analysis, social sentiment, and emerging patterns that indicate opportunity.

  • Search volume trends
  • Social buzz analysis
  • Emerging opportunity detection

Market Saturation Assessment

Understand how crowded your market is and identify underserved segments where you can establish dominance without massive competition.

  • Competition density mapping
  • Underserved segment identification
  • Entry barrier analysis

How It Works

Get your market analysis in three simple steps

1

Describe Your Idea

Enter a brief description of your startup idea, target market, and the problem you're solving. Be as specific as possible for better results.

2

AI Analyzes Your Market

Our AI researches your market using multiple data sources, calculates market sizes, identifies trends, and assesses competition levels.

3

Get Actionable Insights

Receive a comprehensive market analysis with TAM/SAM/SOM, growth projections, demand signals, and strategic recommendations.

StartupVision vs. Traditional Research

Factor StartupVision Traditional
Time to Results Under 5 minutes 2-4 weeks
Cost Starting at $0 $5,000 - $15,000
Data Sources Multiple AI-aggregated Limited manual research
Updates Re-run anytime Static report

Real-World Example

Marcus, Fintech Founder

Building a payment processing app for freelancers

The Challenge

Marcus had built a prototype but couldn't get investor meetings. VCs kept asking about his TAM/SAM/SOM and he'd been guessing at numbers. He knew his market felt big but couldn't prove it with data that would satisfy due diligence.

How Market Analysis Helped

Marcus ran a Market Opportunity Analysis on his idea. The AI identified the global freelancer payment market at $4.8B (TAM), narrowed to US-based creative freelancers at $680M (SAM), and calculated his realistic year-one capture at $8.5M (SOM). The analysis also revealed an underserved segment: freelancers earning $50K-150K who needed better invoicing tools than current solutions offered.

The Outcome

Armed with defensible market data and a clearly identified niche, Marcus updated his pitch deck and landed three investor meetings in the following month. The specific methodology and data sources gave VCs confidence in his numbers, and the underserved segment insight became a key part of his go-to-market strategy.

Total time: 4 minutes for complete market analysis

What Sets This Apart

Why founders choose our Market Analysis over alternatives

DIY Google Research

  • Takes 20+ hours to find reliable data
  • Inconsistent methodologies across sources
  • Easy to cherry-pick flattering numbers

Market Research Firms

  • $5,000-15,000 for custom reports
  • 2-4 week turnaround time
  • Static reports that can't be updated

StartupVision Analysis

  • Complete analysis in under 5 minutes
  • Transparent, consistent methodology
  • Re-run anytime as markets change

Advanced Tips

Get more value from your market analysis

Be Specific About Your Niche

Instead of "project management software," try "project management for construction companies with 10-50 employees." The more specific your input, the more actionable your TAM/SAM/SOM breakdown will be.

Run Multiple Variations

Test different market definitions to find the sweet spot. A market that's too big looks unrealistic to investors; too small and it's not worth pursuing. Run 3-4 variations to find your optimal positioning.

Export and Customize

Export your analysis to PDF, then customize the presentation for your specific audience. Add your own insights, adjust the framing for your investor's thesis, or combine with your primary research data.

Track Market Changes

Re-run your analysis quarterly to track how your market is evolving. This helps you spot emerging opportunities, new competitors, or shifting demand patterns before they become obvious to everyone else.

Available on All Plans

Market Opportunity Analysis is included in every StartupVision plan

Frequently Asked Questions

How accurate is the market sizing?
Our AI aggregates data from multiple sources including industry reports, market databases, and economic indicators. While no market sizing is perfectly accurate, our methodology is designed to provide defensible estimates you can use with investors. We always show our methodology so you can validate and adjust the numbers.
Can I use this for investor presentations?
Yes! The market analysis is formatted specifically for investor presentations. You get TAM/SAM/SOM breakdowns, growth charts, and methodology explanations that VCs expect to see. Paid plans can export to PDF for easy sharing.
What if my market is very niche?
Our AI is designed to handle niche markets by building up from smaller data points. It will identify the broader market category and then narrow down to your specific segment. For very new or emerging markets, it will use proxy data and analogous markets to estimate opportunity.
How often should I re-run the analysis?
We recommend re-running your market analysis quarterly or whenever you're pivoting your strategy. Markets change, new competitors emerge, and trends shift. With paid plans, you can run unlimited analyses to stay current.
What data sources does the AI use?
Our AI aggregates data from industry research reports, government economic databases, public company filings, trade publications, and market intelligence platforms. The methodology section of each report shows which sources informed specific calculations, so you can reference them in investor conversations.
Can I analyze international markets?
Yes, the Market Opportunity Analysis supports global, regional, and country-specific market sizing. Specify your target geography in your description (e.g., "European market" or "Southeast Asia") and the AI will focus on relevant data sources and regional growth factors.

Stop Guessing. Start Validating.

Join thousands of founders who validate their market opportunity before building. Your first analysis is free.